Tik Tok is the fastest growing social media app in the world and most popular for its short video clips and user experience. Going live about leveraging TikTok’s live streaming feature is something unique and exciting. While going live with your audience, you will have so many interesting experiences such as asking questions, answering questions, interacting with viewers, displaying talents, entertaining viewers, organizing QA sessions, hosting others, and so many other things.
Requirements to Go Live on TikTok
Before you can publish your live TikTok, there are some things you need.
Age requirement: 16 years old plus to enable live-streaming feature. 18 years old plus to gain virtual gifts from viewers.
Follower Count: It’s also about how many followers your account has; your account must have at least 1,000 followers before you can see the broadcast option in your TikTok app – but, if you don’t have at least 1,000 followers, you won’t see the live option at all.
Community Guidelines: Accounts must clearly abide by our community guidelines and terms of service. Any violations could result in being blocked from using the live feature.
Step-by-Step Guide to Go Live on TikTok
If you meet the requirements, follow these steps to go live on TikTok:
Step through it: Open the TikTok App: Open the app named TikTok on your smartphone (it should be installed somewhere on your phone if you have an Android phone, typically in one of your app menus).Log into your account: If you have an active account, log in. If you have never had an account, there is an option to create one during the sign-in process. Discover what you stumble upon! Does that work for you?
Press the + button: On the bottom of the screen, there is a button that says ‘+’). Tap on it. It’s the button that you use for creating new stuff.
Swipe to LIVE: In the video screen where you will create the video, swipe from left to right through the bottom options. You’ll find LIVE mixed in with the ‘Camera’, ‘P fiction’, ‘Aniybook’ and all the other options.
Enter a title for the Live: You need to enter a title for your live stream before you go live. The title and description of the live stream should be interesting enough for viewers to tune-in. As has been the norm with most social media platforms, TikTok has placed a limit on the number of characters you can use for your title. Obey that.
Choose Your Settings: There are settings you can adjust for your live stream, for example, you can turn off comments and reactions, apply a filter to your video or to your face, or you can turn on TikTok’s beauty mode or apply different effects. You also have the ability to invite guests to join you in your live stream.
Press the Go Live Button: Once you are ready, touch the ‘Go Live’ button at the bottom of your screen. You will see a quick timer before your live broadcast begins.
Socialize With Them: Respond to their comments, answer their questions, and acknowledge receipt of virtual gifts during your live call. The more interaction there is between you and your viewers, the more impressive your live session would be.
Stop the Live Stream: Once you’re done, tap on the ‘x’ button in the top-right corner of your screen, then confirm by tapping ‘End Now’. TikTok will give you an overview of the number of viewers, followers gained during your live session, as well as the number of virtual gifts you earned.
Benefits of Going Live on TikTok
You get to interact with them in real time. You get to feel the pulse, in real time, of the universe sharing its community with you in a way that seems more important and more real than the stuff you’ve just written.
Greater visibility: As mentioned before, TikTok can heavily promote live videos, so being live can not only promote your content but greater visibility on the platform. And that’s it for the dos and don’ts of growing your TikTok account. The most important takeaway is that building an audience takes time, and there is no guarantee of success.
Create a Loyal Community: A consistent schedule of live streams will create a following amongst regular viewers who will want to tune in to spend time with creators that they have a rapport with.
Monetization Opportunities: Viewers aged above 18 can purchase gifts to send to you while streaming live, which you can later cash in.
Troubleshooting: Why Can’t I Go Live on TikTok?
If you cannot access the “Go Live” feature, consider these possible reasons:
Insufficient Followers: Ensure you have at least 1,000 followers on your account.
Age Restricted: Confirm that your account is set to an admissible age (16+ for going Live; 18+ for tips).
Good standing: Ensure that your standing on the platform is positive and that there are no previous guideline violations that can prevent you from going live.
Update App: Update your TikTok app to the most recent version available from your device’s app store.
Conclusion
If you plan on doing any kind of live streaming on TikTok, you should definitely try your hand at going live yourself. It’s a great way to talk and interact with your fans, further grow your base, and truly inhabit TikTok as a creator. As long as you abide by the specific requirements TikTok has, going live is a relatively simple process that can be fun and rewarding. Make sure you plan your content, talk to your viewers, and always stick to TikTok’s community guidelines, regardless of your screen time.
With these steps and tips in mind, now is the time to test out TikTok lives, and reinvent the way you engage with your audience.